LEC Media
lift. educate. communicate.
Reaching consumers where they are...
This is the exciting stuff...
Point-of-purchase advertising and promotions are obviously nothing new. We've all seen (or you use them in your location currently) posters, shelf signs, endcap promotions, floor stickers, banners, etc. Now imagine if those talked and moved. Pretty hard to ignore, huh? That's exactly the concept behind what LEC can do for you.
We shift your in-store media from the passive store display to an active, and occasionally inter-active, dynamic means of increasing sales and enhancing the consumer shopping experience. It's about standing out from your competition. It's about being nimble in presenting your message. It’s about targeting your consumers at the point-of-decision with money in hand... that’s power...
We have been involved with creating content for, managing, and establishing narrowcast networks operating in Fitness Gyms, Hotels, Automobile Dealerships, Physician Offices, Perfoming Arts Centers, and more.
Why LEC? Because we have the experience, passion, and creativity to make it work for you. Because we are a turnkey solution for your in-store narrowcast network. With our strategic technology partnerships, our award-winning production team, and our skilled sales staff we take care of everything from beginning to end. You can be as hands-off or as involved as you want. After all, you're in the business of running your business... We're in the business of helping you get to the next level.
Point-of-purchase advertising and promotions are obviously nothing new. We've all seen (or you use them in your location currently) posters, shelf signs, endcap promotions, floor stickers, banners, etc. Now imagine if those talked and moved. Pretty hard to ignore, huh? That's exactly the concept behind what LEC can do for you.
We shift your in-store media from the passive store display to an active, and occasionally inter-active, dynamic means of increasing sales and enhancing the consumer shopping experience. It's about standing out from your competition. It's about being nimble in presenting your message. It’s about targeting your consumers at the point-of-decision with money in hand... that’s power...
We have been involved with creating content for, managing, and establishing narrowcast networks operating in Fitness Gyms, Hotels, Automobile Dealerships, Physician Offices, Perfoming Arts Centers, and more.
Why LEC? Because we have the experience, passion, and creativity to make it work for you. Because we are a turnkey solution for your in-store narrowcast network. With our strategic technology partnerships, our award-winning production team, and our skilled sales staff we take care of everything from beginning to end. You can be as hands-off or as involved as you want. After all, you're in the business of running your business... We're in the business of helping you get to the next level.
Some narrowcasting facts...*
- 70% of purchase decisions are made while shopping
- Consumers are 10 times more likely to respond to a moving message vs. a static one
- 1/3 of shoppers made an unplanned purchase after viewing ads on TV screens in-store
- 81% of retail video viewers want to see content related to the store in which they are shopping
- 52% of people think more stores should install video displays
So... isn't it time for you?
*study conducted by Arbitron, January 2006
Reduce percieved wait time...
Sell your specials, or sponsored messages...
To a captive audience...
